Branding your business takes so
MUCH MORE thought than YOU think
It's not just slapping a logo on and calling it a day. Nope, it's like putting together a puzzle where the logo is just one tiny piece. Your brand is the whole shebang logo, identity, and the juicy stuff deep down. We're talking about the heart and soul of your business. It's all about your big dreams, your vision for the future How do you want to help or impact people and why?
MEET THE FOUNDER
HIYA! I’m Abby
Founder and lead designer.
I’m Abby, a Brand Designer and Creative Strategist helping beauty, wellness and lifestyle brands build visual identities that actually mean something.
If you’re here, you’re probably tired of the same beige branding that looks good online but doesn’t move the needle. You don’t just want “pretty” you want power. You want design that turns heads, tells your story, and sells your products.
That’s where I come in. I have had the pleasure of working with some amazing entrepreneurs and fantastic brands over the years. 2020 was a huge turning point in the way I created design, which prompted me to start my business. Now me and my small team have the privilege to create and serve our incredible clients that span world wide.
Things I can’t live without …
Make-Up, things that sparkle, cups of tea, trips to the beach, Animals and Friends.
WHAT I DO
I help ambitious founders go from DIY to undeniable with branding that blends bold creativity and solid strategy.
My clients come to me when they’re ready to:
Level up from generic to unforgettable.
Turn their aesthetic into a business asset.
Build a brand that customers don’t just notice,
they crave.
From your logo to your packaging to your social presence, every detail I design is crafted to create one thing: impact that lasts.
HOW I WORK
My process is a mix of strategy, soul and serious design skill.
Discovery – We dive deep into your story, values and goals.
Design – I create bold, magnetic visuals that connect with your audience.
Launch – You walk away with a complete, confidence-fuelled brand ready to turn heads (and make sales).
I don’t just design logos, I build identities with longevity.
WHY CLIENTS CHOOSE ME
Because I don’t do basic.
I do brands that have presence, energy and style.
My work combines agency-level thinking with that personal, one-to-one creative partnership most designers can’t offer. You’ll always feel heard, supported and excited about where your brand’s heading.
